It's not how good you are, it's how good you want to be

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Average Rating
Author:
Publisher:
Phaidon,
Pub. Date:
2003.
Language:
English
Description

It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible.

The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavours that can be applied to aspects of modern life.

This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must.

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ISBN:
9780714843377
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Grouping Information

Grouped Work ID 18b59703-3669-6133-117a-93deb96a262f
Grouping Title it s not how good you are it s how good you want to be
Grouping Author arden paul
Grouping Category book
Last Grouping Update 2019-03-29 01:09:37AM
Last Indexed 2019-04-22 04:08:37AM

Solr Details

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primary_isbn 9780714843377
publishDate 2003
record_details ils:.b23295648|Book|Books||English|Phaidon,|2003.|128 pages : illustrations (some color) ; 18 cm.
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Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b23295648 .i100550320 Currently Unavailable Prospector Off Campus false false true false false true 116, 117, 118, 119, 120
subject_facet Self-actualization (Psychology), Success
title_display It's not how good you are, it's how good you want to be
title_full It's not how good you are, it's how good you want to be / Paul Arden
title_short It's not how good you are, it's how good you want to be
topic_facet Self-actualization (Psychology), Success