It's not how good you are, it's how good you want to be

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It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible.

The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavours that can be applied to aspects of modern life.

This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must.

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Grouping Information

Grouped Work ID 18b59703-3669-6133-117a-93deb96a262f
Grouping Title it s not how good you are it s how good you want to be
Grouping Author arden paul
Grouping Category book
Last Grouping Update 2019-03-29 01:09:37AM
Last Indexed 2019-04-22 04:08:37AM

Solr Details

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author Arden, Paul.
author_display Arden, Paul
detailed_location_basalt Basalt Non Fiction
format_basalt Book
format_category_basalt Books
id 18b59703-3669-6133-117a-93deb96a262f
isbn 9780714843377
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itype_basalt Non-fiction
last_indexed 2019-04-22T10:08:37.68Z
lexile_score -1
literary_form Non Fiction
literary_form_full Non Fiction
local_callnumber_basalt 158.1 ARD
owning_library_basalt Basalt Regional Library
owning_location_basalt Basalt
primary_isbn 9780714843377
publishDate 2003
record_details ils:.b23295648|Book|Books||English|Phaidon,|2003.|128 pages : illustrations (some color) ; 18 cm.
recordtype grouped_work
Bib IdItem IdGrouped StatusStatusLocally OwnedAvailableHoldableBookableIn Library Use OnlyLibrary OwnedHoldable PTypesBookable PTypesLocal Url
ils:.b23295648 .i100550320 Currently Unavailable Prospector Off Campus false false true false false true 116, 117, 118, 119, 120
subject_facet Self-actualization (Psychology), Success
title_display It's not how good you are, it's how good you want to be
title_full It's not how good you are, it's how good you want to be / Paul Arden
title_short It's not how good you are, it's how good you want to be
topic_facet Self-actualization (Psychology), Success